Use these assessments to test your knowledge of graphic design and marketing before--and after--you have read Design to Sell.
Educators and corporate trainers are invited to use these assessments as the basis of assignments, examinations, and quizzes.
Test Your Design Marketing IQ Find out how much you already know about the relationship between design, marketing effectiveness, and business profitability.
Chapter 1 Assessment Use this assessment to test your mastery of the main points covered in Chapter 1, Using Design to Create a Competitive Edge.
Chapter 2 Assessment Test your understanding of the main ideas covered in Chapter 2, Planning Your Way to Design Success.
Chapter 3 Assessment Text your mastery of the main points included in Chapter 3, Principles of Design Success.
Chapter 4 Assessment Test your mastery of the important ideas covered in Chapter 4, Crafting Messages that Clients and Prospects Will Want to Read.
Chapter 5 Assessment Check your understanding of the page layout fundamentals covered in Chapter 5, Getting Started with Microsoft Publisher.
Chapter 6 Assessment
Test your understanding of the major ideas covered in Chapter 6: Creating a Foundation for Design Success.
Chapter 7 Assessment Test your understanding of the main ideas in Chapter 7, Building Design Success Into Every Page.
Chapter 8 Assessment
Test your understanding of the main ideas introduced in Chapter 8, Taking Your Design Success to the Next Level.
Chapter 9 Assessment Test your understanding of the major ideas contained in Chapter 9, Preparing Error-Free Messages In Print and Online.
Chapter 10 Assessment
Test your understanding of the important ideas in Chapter 10, Promoting Your Business with Postcards.
Chapter 11 Assessment
Test your understanding of the ideas introduced in Chapter 11, Using Newsletters and Tip Sheets to Promote Your Expertise.
(Alternate) Newsletter Marketing Assessment Test Your Newsletter Marketing IQ! How much do you, or your students, understand about using newsletters to attract new business or resell previous clients and prospects?
Chapter 12 Assessment
Find out how much you remember from Chapter 12, Profiting From Small Ads.
Chapter 13 Assessment
Use this form to find out how much you learned from Chapter 13, Reviewing the 10 Most Common Design Errors.
Chapter 14 Assessment
Test your understanding of the important ideas contained in Chapter 14, Developing a Plan for Your Marketing Publications.
Bonus categories
Assessments
These permit you, and your students, to evaluate their comprehension of the contents in each chapter. These are ideal for "before and after" comparisons.
Portfolio
These contain examples of completed projects, often based on Design to Sell's ideas and templates.
Teaching aids
Teaching aids include examples and project suggestions.
Resources
Resources include recommended books and websites.
Templates
This page offers easy access to all of the templates included in Design to Sell, plus additional designs.
Worksheets Worksheets take the time out of identifying your goals and priorities, so you can immediately get down to work.
