| 1. Since design is a creative activity, planning is less important than mastering design theory and software techniques. |
| TrueFalse |
| 2. Effective design begins by identifying the goals you hope to achieve. |
| TrueFalse |
| 3. A yellow highlighter can be one of your most important design tools. |
| TrueFalse |
| 4. Your reader's anticipated level of interest in your boss's or client's message should influence your design decisions. |
| TrueFalse |
| 5. Decisions about how your project will be distributed, and in what quantity, can be postponed until later. |
| TrueFalse |
| 6. Your subjective opinions, or your boss's or client's, are as important as reader expectations. |
| TrueFalse |
| 7. Involving clients and coworkers in the goal-setting process complicates and delays things. |
| TrueFalse |
| 8. Digital print-on-demand commercial printing makes sense when you're printing very large quantities of four-color publications. |
| TrueFalse |
| 9. You should pay attention to the Standard Printer's Terms on price quotations from commercial printers, even if you've previously done business with the printer. |
| TrueFalse |
| 10.Creative considerations can occasionally override limited time and budget resources. |
| TrueFalse |
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